A breakdown of the 3.4K+ companies running Nielsen.
Top industries
Industrial and manufacturing616
Professional and business services588
Retail trade386
Wholesale333
Hospitality and travel241
Information technology and services232
Media and telecommunications192
Art, sports and recreation147
No industry recorded: 98
Company size
1–10185 (6%)
11–50360 (11%)
51–250896 (27%)
251–500490 (15%)
501–1,000307 (9%)
1,001–5,000556 (17%)
5,001–10,000170 (5%)
10,001+308 (9%)
Share of companies with a recorded size, by employees.
No size recorded: 184
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Frequently asked questions
About the Nielsen data on this page.
How many companies use Nielsen?
Firmable holds confirmed Nielsen detections for 3,456 distinct companies, 776 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use Nielsen?
Prestige Brands, Inc., Olipop, Inc. and Vistar Media are among the most prominent in the current set.
What industries use Nielsen?
Industrial and manufacturing, professional and business services and retail trade lead the set, across 19 industries in total.
What size companies use Nielsen?
Adoption concentrates in the 51-250 employee band, across the companies whose size is recorded.
Where are Nielsen users based?
The United States, Canada, Australia and Indonesia account for most detections, across 13 countries.
How current is this data?
776 companies were confirmed in the last 90 days. Last detection 13 October 2026.
