A breakdown of the 3.2K+ companies running Zendesk Guide.
Top industries
Information technology and services1K+
Retail trade386
Industrial and manufacturing338
Art, sports and recreation252
Professional and business services214
Education and training184
Financial services179
Media and telecommunications139
No industry recorded: 128
Company size
1–10401 (14%)
11–50731 (26%)
51–250893 (32%)
251–500324 (12%)
501–1,000171 (6%)
1,001–5,000204 (7%)
5,001–10,00027 (1%)
10,001+45 (2%)
Share of companies with a recorded size, by employees.
No size recorded: 474
One dataset. Four ways to sell.
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Competitor displacement
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Complementary tools
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Service partners
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Market insights
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Frequently asked questions
About the Zendesk Guide data on this page.
How many companies use Zendesk Guide?
Firmable holds confirmed Zendesk Guide detections for 3,270 distinct companies, 3,006 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use Zendesk Guide?
Thoma Bravo, Xponential Fitness and Flybuys are among the most prominent in the current set.
What industries use Zendesk Guide?
Information technology and services, retail trade and industrial and manufacturing lead the set, across 19 industries in total.
What size companies use Zendesk Guide?
Adoption concentrates in the 51-250 employee band, across the companies whose size is recorded.
Where are Zendesk Guide users based?
The United States, Canada, Australia and the Philippines account for most detections, across 13 countries.
How current is this data?
3,006 companies were confirmed in the last 90 days. Last detection 11 September 2026.
