A breakdown of the 4.2K+ companies running Unified ID 2.0.
Top industries
Media and telecommunications1.3K+
Education and training450
Hospitality and travel410
Art, sports and recreation158
Professional and business services138
Information technology and services132
Financial services66
Health and wellness46
No industry recorded: 1.3K+
Company size
1–10715 (59%)
11–50257 (21%)
51–250137 (11%)
251–50038 (3%)
501–1,00010 (1%)
1,001–5,00030 (2%)
5,001–10,0005 (<1%)
10,001+21 (2%)
Share of companies with a recorded size, by employees.
No size recorded: 3K+
One dataset. Four ways to sell.
Match the deepest technology intelligence against the most comprehensive data on companies and people – such as who is growing, raised capital or changed role – for pinpoint precision on GTM campaigns.
Competitor displacement
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Complementary tools
Target companies whose stack sits alongside yours and integrates without a fight.
Service partners
Identify implementers and agencies already working in the technologies you support.
Market insights
Map your total addressable market and track aggregated trends such as AI maturity.
Frequently asked questions
About the Unified ID 2.0 data on this page.
How many companies use Unified ID 2.0?
Firmable holds confirmed Unified ID 2.0 detections for 4,227 distinct companies, 4,172 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use Unified ID 2.0?
ADWEEK, The Foundation For Delaware County and Liberty Mountain Resort are among the most prominent in the current set.
What industries use Unified ID 2.0?
Media and telecommunications, education and training and hospitality and travel lead the set, across 19 industries in total.
What size companies use Unified ID 2.0?
Adoption concentrates in the 1-10 employee band, across the companies whose size is recorded.
Where are Unified ID 2.0 users based?
The United States, Canada, Australia and the Philippines account for most detections, across 13 countries.
How current is this data?
4,172 companies were confirmed in the last 90 days. Last detection 7 September 2026.
