A breakdown of the 7.9K+ companies running Insider.
Top industries
Art, sports and recreation1.1K+
Retail trade716
Professional and business services375
Industrial and manufacturing333
Hospitality and travel323
Information technology and services291
Education and training223
Health and wellness209
No industry recorded: 3K+
Company size
1–101,001 (33%)
11–50682 (22%)
51–250596 (19%)
251–500200 (6%)
501–1,000135 (4%)
1,001–5,000264 (9%)
5,001–10,00078 (3%)
10,001+123 (4%)
Share of companies with a recorded size, by employees.
No size recorded: 4.8K+
One dataset. Four ways to sell.
Match the deepest technology intelligence against the most comprehensive data on companies and people – such as who is growing, raised capital or changed role – for pinpoint precision on GTM campaigns.
Competitor displacement
Find the accounts running a competitor today and go after them with the right argument.
Complementary tools
Target companies whose stack sits alongside yours and integrates without a fight.
Service partners
Identify implementers and agencies already working in the technologies you support.
Market insights
Map your total addressable market and track aggregated trends such as AI maturity.
Frequently asked questions
About the Insider data on this page.
How many companies use Insider?
Firmable holds confirmed Insider detections for 7,961 distinct companies, 4,398 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use Insider?
OLAPLEX, COS and Freedom Australia are among the most prominent in the current set.
What industries use Insider?
Art, sports and recreation, retail trade and professional and business services lead the set, across 19 industries in total.
What size companies use Insider?
Adoption concentrates in the 1-10 employee band, across the companies whose size is recorded.
Where are Insider users based?
The United States, Indonesia, Australia and Canada account for most detections, across 13 countries.
How current is this data?
4,398 companies were confirmed in the last 90 days. Last detection 13 October 2026.
