A breakdown of the 111 companies running GuestTraction.
Top industries
Hospitality and travel87
Art, sports and recreation17
Professional and business services3
Transport2
Financial services1
No industry recorded: 1
Company size
1–1028 (85%)
11–504 (12%)
51–2501 (3%)
Share of companies with a recorded size, by employees.
No size recorded: 78
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Frequently asked questions
About the GuestTraction data on this page.
How many companies use GuestTraction?
Firmable holds confirmed GuestTraction detections for 111 distinct companies, 110 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use GuestTraction?
Wellington Combined Taxis Ltd, Greyfriars Motel and Primeproperty Group are among the most prominent in the current set.
What industries use GuestTraction?
Hospitality and travel, art, sports and recreation and professional and business services lead the set, across 8 industries in total.
What size companies use GuestTraction?
Adoption concentrates in the 1-10 employee band, across the companies whose size is recorded.
Where are GuestTraction users based?
New Zealand, Australia and the United States account for most detections, across 3 countries.
How current is this data?
110 companies were confirmed in the last 90 days. Last detection 13 October 2026.