A breakdown of the 447 companies running dunnhumby.
Top industries
Industrial and manufacturing88
Wholesale82
Retail trade61
Professional and business services53
Hospitality and travel47
Information technology and services21
Agriculture, forestry and fishing17
Art, sports and recreation11
No industry recorded: 12
Company size
1–1017 (4%)
11–5022 (5%)
51–25064 (16%)
251–50041 (10%)
501–1,00040 (10%)
1,001–5,000109 (26%)
5,001–10,00034 (8%)
10,001+85 (21%)
Share of companies with a recorded size, by employees.
No size recorded: 35
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Frequently asked questions
About the dunnhumby data on this page.
How many companies use dunnhumby?
Firmable holds confirmed dunnhumby detections for 447 distinct companies, 76 of them confirmed in the last 90 days. A company is counted once however many of its properties run it.
Which companies use dunnhumby?
Munchkin, Publicis Groupe ANZ and Go Fractional are among the most prominent in the current set.
What industries use dunnhumby?
Industrial and manufacturing, wholesale and retail trade lead the set, across 19 industries in total.
What size companies use dunnhumby?
Adoption concentrates in the 1,001-5,000 employee band, across the companies whose size is recorded.
Where are dunnhumby users based?
The United States, Australia, Canada and Indonesia account for most detections, across 13 countries.
How current is this data?
76 companies were confirmed in the last 90 days. Last detection 7 September 2026.
